The Big Breakout
Business Events Victoria (BEV) is the convention bureau partner for regional Victoria. Formed in 1996, the BEV team provides event organisers with unbiased, free expert advice to help them find the perfect destination for their business event, meeting or conference and supporting activities. During 2020, the Business Events Victoria (BEV) team travelled the length and […]
Marketing Ideas Liftout
The year is 2020. You find yourself, your staff, your industry facing some pretty crazy times. But you don’t want to be lost in the sea of sameness like all your competitors. (Or go out of business.) You want to grab new opportunities as they come to the surface and share your stories. You need […]
Nothing To See Here
Throughout late 2019 and into 2020, Chatterbox Marketing worked collaboratively with the Mitchell, Murrindindi and Strathbogie Shire Councils to produce a bold promotional tourism campaign. What was the campaign all about? There’s no giant pineapples, coastal views or cute penguins in and around the towns of Nagambie, Seymour, Tooborac, Marysville, Euroa and Yea. There’s just down to earth hospitality, […]
Monash School of Rural Health
As regional folks ourselves, when the opportunity to partner with Monash University School of Rural Health presented, we couldn’t resist the opportunity to play a small part in the development of Rural Health in Victoria. Whilst we may not be on the front lines, we’ve been applying our craft to ensure the program has a […]
Multicultural Aged Care Services
From the first time we walked the corridors of Multicultural Aged Care Services (MACS), we knew our partnership was going to be a special one. The facility has so much heart and soul and an unwavering desire to be better than the status quo in every element of their organisation, including marketing. So far, our […]
Vic Tourism Conference
When the Victoria Tourism Industry Council looked to launch their own state-based tourism industry conference in 2014, they turned to Chatterbox to help. Bursting onto the scene with a game-changing message, the Vic Tourism Conference has been a touchstone for the industry ever since. About the Victoria Tourism Industry Council (VTIC) Victoria Tourism Industry Council […]
Great Ocean Road Resort
Ah, Anglesea and the Great Ocean Road, what a beautiful part of the world! When the team at the Great Ocean Road Resort wanted to improve their communications, website and improve customer retention, they asked Chatterbox Marketing to review their operation inside and out. The results have been as outstanding as the location of the resort […]
Consistency is a Winning Brand Strategy
Given a ‘brand’ is most commonly defined as a business’s ‘personality’, it’s easy to understand why presenting consistent behaviour is so important. Like forging a new friendship, consistent messaging over time builds a deeper understanding and connection with your consumers. This consistency manifests in trust and ultimately, long term loyalty. The benefits of creating a […]
How to Think Like a Kid
Have you heard of the Paperclip Test? It’s a way of measuring your innovation IQ by counting the number of uses you can find for a paperclip. Go on, give it a go! One of the mantras we live by at Chatterbox Marketing is to ‘think like a kid’. Why? Because if you gave the Paperclip […]
Online Reviews Get a 5-Star Rating
Let’s set the stage: You’ve booked a weekend away on the coast and want to treat your partner to a nice dinner. You’ve never been to the area before and, as far as you’re aware, there are no stand out options with a Chef’s Hat or Michelin Star. You post on Facebook to see if […]
